google analytics - Behavior Flow Report Analysis -


i've been tasked @ job have no idea how do. i've tried googling, i'm not sure terminology use.

we without analytics specialist , trying fill in time being.

we created "related styles" feature on our ecommerce site point users similar items, etc. our boss wants know how many sales being generated related styles.

we tracking sales on each individual item. can imaging possible setup event tracking on when related style clicked , event on when added cart.

but, best way link these things in order create comprehensive report boss?

any guidance or advice welcome. maybe helpful article or something?

use list variable in enhanced ecommerce this. https://developers.google.com/analytics/devguides/collection/analyticsjs/enhanced-ecommerce

or can create new custom dimension product scope , add "related styles" value in cd. https://developers.google.com/analytics/devguides/collection/analyticsjs/custom-dims-mets

and in end, behavior flow report heavy relies on full enhanced ecommerce implementation.


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